Analytics Usage Distribution in the United Kingdom

Distribution for websites using Analytics technologies

Top In Analytics Usage Distribution in the United Kingdom

Technology	Websites	%
Google Analytics	1,494,737	97.11
Global Site Tag	1,438,165	28.35
Facebook Pixel	204,002	4.02
Facebook Conversion Tracking	138,111	2.72
Facebook Signal	134,877	2.66
Trustpilot	111,467	2.2
Facebook Domain Insights	103,808	2.05
Google Conversion Linker	100,027	1.97
Snowplow	73,161	1.44
Google Conversion Tracking	70,713	1.39
PayPal Marketing Solutions	69,858	1.38
Hotjar	65,280	1.29
Fastly	45,494	0.9
Microsoft Clarity	40,367	0.8
Google Analytics IP Anonymization	36,215	0.71
Cloudflare Insights	34,450	0.68
Cloudflare Web Analytics	33,864	0.67
TikTok Conversion Tracking Pixel	32,899	0.65
Hubspot	32,034	0.63
Bing Universal Event Tracking	31,712	0.63
Klaviyo	31,491	0.62
New Relic	29,810	0.59
MailerLite	29,383	0.58
LinkedIn Insights	27,349	0.54
Pinterest Conversion Tracking	25,141	0.5
StatCounter	24,054	1.56
Matomo	20,125	50.88
Cloudflare Rocket Loader	19,704	0.39
Visitor Analytics	15,740	0.31
HighLevel	14,239	0.28
Twitter Conversion Tracking	13,400	0.26
ProLayers LeadConnector	12,802	0.25
Lucky Orange	12,772	0.25
Brevo	12,253	0.24
Google Optimize 360	11,179	0.22
Yahoo Dot	10,881	0.21
Google Call Conversion Tracking	10,655	53.92
Plausible Analytics	9,662	0.19
Azure Monitor	9,285	0.18
Active Campaign	9,273	0.18
Microsoft Azure Monitor	8,280	0.16
Baidu Analytics	7,714	0.5
Twitter Website Universal Tag	7,666	0.15
Yandex Metrika	6,768	0.13
Adobe Dynamic Tag Management	6,572	0.13
Segment	6,202	0.12
Clicky	6,146	0.12
KnowBe4	6,021	0.12
Wiredminds	5,860	0.12
Omnisend	5,823	0.11
Adobe Marketing Cloud	5,747	0.11
MailMunch	5,358	0.11
CrazyEgg	5,135	12.98
Salesforce	4,955	0.1
Instantly	4,921	0.1
Lotame Crowd Control	4,809	0.09
dotdigital Engagement Cloud	4,774	0.09
Fingerprint Pro	4,711	0.09
FullStory	4,499	0.09
Fathom Analytics	4,497	0.09
Mouseflow	4,349	0.09
comScore	4,119	0.27
Optimizely	4,076	10.31
Quantcast Measurement	4,054	0.08
SiteWit	4,023	0.08
Web Stat	3,812	0.08
ClickFunnels	3,711	0.07
Twitter Analytics	3,699	0.07
Reddit Conversion Tracking	3,655	0.07
Digital Window	3,633	0.07
Leadfeeder	3,622	0.07
Funding Choices	3,608	0.07
Mixpanel	3,581	9.05
Secomapp	3,548	0.07
Lead Forensics	3,519	0.07
Visual Website Optimizer	3,477	0.07
Omniture SiteCatalyst	3,379	0.07
Salesfire	3,227	0.06
Microsoft Application Insights	3,129	0.06
Report URI	3,057	0.06
PicReel	3,022	0.06
Poptin	2,989	0.06
Rapleaf	2,802	0.06
Akamai mPulse	2,790	0.05
Visual Studio Tracking	2,768	0.05
Metricool	2,762	0.05
Umami	2,759	0.05
Grafana	2,568	0.05
Smartlook	2,532	0.05
Automizely	2,496	0.05
Pardot	2,491	0.05
51.la	2,449	0.16
RudderStack	2,435	0.05
LiveRamp	2,416	0.05
DoubleClick Floodlight	2,307	0.05
Pmetrics	2,247	0.04
ConvertKit	2,198	0.04
Google Analytics with Ad Tracking	1,911	0.04
Pendo	1,898	0.04
PageFly	1,887	0.04
Popconvert	1,781	0.04
Simprosys	1,757	0.03
Pingdom RUM	1,710	0.03
aWeber	1,705	0.03
Amplitude	1,698	0.03
Datadog	1,683	0.03
PostHog	1,669	0.03
Google Analyticator	1,658	0.03
Bold Commerce	1,599	0.03
WhatConverts	1,586	8.03
Freshworks CRM	1,574	0.03
Inspectlet	1,507	0.03
CNZZ	1,481	0.03
Raygun	1,444	0.03
Adobe Launch	1,383	0.03
Innocraft Cloud	1,377	0.03
Fera	1,356	0.03
UptimeRobot	1,345	0.03
Shareaholic	1,303	0.03
Tynt Tracer	1,286	0.03
TradeDoubler	1,263	0.02
Heap	1,258	0.02
ZoomInfo	1,235	0.02
OptiMonk	1,207	0.02
Drip	1,201	0.02
Pipedrive	1,201	0.02
Infinity	1,200	6.07
Infusionsoft	1,189	0.02
Ahoy	1,153	0.02
Acint	1,129	0.02
Histats	1,121	0.07
Clearbit	1,118	0.02
Care Cart	1,088	0.02
loader.io	1,083	0.02
eXTReMe Tracking	1,068	0.02
Gaug.es	1,059	0.07
Adobe Analytics	1,022	0.02
SendPulse	1,021	0.02
ConnectWise	998	0.02
Yahoo Web Analytics	982	0.02
RevenueHunt	972	0.02
AppsFlyer	947	0.02
AutomateWoo	942	0.02
CallTrackingMetrics	933	4.72
Apollo IO	926	0.02
Whois Visiting	900	0.02
Kenshoo	891	0.02
OpenTelemetry	887	0.02
Parse.ly	857	0.02
Thrive Leads	852	0.02
Analytify.io	844	0.02
Pubperf Analytics	844	0.02
Yellzz	843	0.02
Dynatrace OneAgent	834	0.02
Piwik PRO	830	0.02
Rivo Loyalty	813	0.02
Analytics Insights for WordPress	804	0.02
Brief Your Market	791	0.02
Loyalty Lion	784	0.02
Ruxit	781	0.02
Branch	779	0.02
Better Stack	771	0.02
Telmetrics	768	3.89
Dynatrace	758	0.01
Marketo	754	0.01
Bombora	751	0.01
eShopCRM	746	0.01
33 Across	728	0.01
Abandoned Cart Recovery by Marsello	722	0.01
Content Square	715	1.81
Zaraz	705	0.01
Anonymised	703	0.01
accessiBe	700	0.01
Zoho PageSense	700	0.01
Airship CRM	689	0.01
CANDDi Insights	687	0.01
Everest Technologies	673	0.01
WP Advanced Ads	660	0.01
Rebuy	660	0.01
6sense	655	0.01
ResponseiQ	653	0.01
IPTrack	641	0.01
OneStore	638	0.01
AB Tasty	635	0.01
Alexa Metrics	628	0.04
Metorik	628	0.01
CommuniGator	626	0.01
Supabase	619	0.01
WOW Analytics	617	0.01
Salesforce Web to Lead	616	0.01
Chartbeat	614	0.04
Alexa Certified Site Metrics	611	0.04
SharpSpring	606	0.01
Sumo	593	0.01
ipstack	593	0.01
GoSquared	584	0.01
Perfex	577	0.01
Eloqua	575	0.01
Attentive	565	0.01
Mautic	564	0.01
Albacross	562	0.01
GrooveFunnels	555	0.01
Elevar	555	0.01
Survicate	551	0.01
Zoho CRM	546	0.01
Nielsen	546	0.04
Matomo Tag Manager	544	0.01
Snitcher	541	0.01
Convert	536	0.01
Bazaarvoice	529	0.01
MediaMath	511	0.01
Ruler Analytics	510	0.01
Statsig	507	0.01
Woopra	504	0.01
Popupsmart	503	0.01
Amazon Advertising Sizmek Ad Suite	500	0.01
Wetracked	499	0.01
AdTriba	498	0.01
Site Meter	479	0.01
TruConversion	479	0.01
Oribi Analytics	473	0.01
Tapfiliate	472	0.01
Hyros	470	0.01
Affiliatly	469	0.01
Simple Analytics	468	0.01
Capterra	467	0.01
IntelligenceWP	458	0.01
VisitIQ	453	0.01
Leadinfo	449	0.01
ProveSource	448	0.01
RECOD3	448	0.01
Digioh	446	0.01
ClickDimensions	445	0.01
LiveInternet	442	0.03
Your Mailing List Provider	441	0.01
Partnerize	430	0.01
Braze	427	0.01
Groove.CM	426	0.01
UpPromote	426	0.01
Exit Bee	423	0.01
OpenReplay	416	1.05
AdTrace	414	0.01
Visitor Queue	413	0.01
FirstPromoter	410	0.01
Forter	408	0.01
Dotomi	405	0.01
Nosto	394	0.01
Eploy ATS	394	0.01
Hitwebcounter	391	0.01
Sysnet Global Solutions	389	0.01
ProfitWell	387	0.01
WordPress Stats	383	0.02
Better Replay	382	0.01
Plotly	374	0.01
Proof Factor	374	0.01
Zarget	373	0.01
Autoketing	364	0.01
Trengo	362	0.01
Freshmarketer	358	0.01
Supership	357	0.01
Stackify	353	0.01
Tolstoy	348	0.01
Flag Counter	347	0.02
OwnerIQ	346	0.01
OpenCRM	346	0.01
Beeketing	343	0.01
Microsoft Dynamics 365 Marketing	342	0.01
Shopify Tracking	340	0.01
SessionCam	339	0.86
Adoric	336	0.01
Claritas	331	0.01
Plerdy	331	0.01
AppDynamics	329	0.01
Sub2Tech	327	0.01
TrueQuote	325	0.01
Riiwards	323	0.01
Twik	323	0.01
DotMetrics	323	0.01
Commanders Act	322	0.01
InsightExpress	313	0.01
WebTrends	307	0.01
Sweet Analytics	300	0.01
Maileon	297	0.01
Fraud Blocker	296	0.01
Naver Analytics	293	0.01
Ravelin	293	0.01
Nudgify	293	0.01
Xtremepush	291	0.01
ETracker	287	0.01
Qubit	286	0.01
Willdesk	285	0.01
Ometria	285	0.01
Zeotap	284	0.01
GlobalWebIndex	279	0.01
SpotEffects	277	0.01
REDretarget	275	0.01
ConversioBot	273	0.01
Agile CRM	273	0.01
Pixalate	273	0.01
Fraud0	271	0.01
MyTraffic	271	0.01
CND Motion Media	270	0.01
Uzerly	270	0.01
Blendee	269	0.01
Carro	266	0.01
Customer.io	265	0.01
CQuotient	263	0.01
Adobe Experience Platform Launch	262	0.01
SpeedCurve	262	0.01
Triggered Messaging	262	0.01
Tongji Niao	261	0.01
Force24	258	0.01
Adjust	256	0.01
Benchmark	255	0.01
taggbox	251	0
The Hotels Network	250	0
Freshsales	250	0
Redistats	248	0
Confiant	247	0
ThreatMetrix	245	0
Site24x7	243	0
Clerk	243	0
SuiteCRM	241	0
Akamai Page Integrity Manager	238	0
BON Loyalty	237	0
Open Web Analytics	235	0
LaunchDarkly	230	0
Fastbase	228	0
Navegg	225	0
Heyflow	225	0
Feathr	224	0
ScarabResearch	222	0
Exponea	222	0
Birdeye	214	0
Acquaint	213	0
TVSquared	211	0
ObjectivePortal	211	0
Assortion	210	0
SugarCRM	203	0
Lunio	203	0
Outfunnel	202	0
Ontraport	201	0
Shoplift	201	0
Treasure Data	200	0
Post Dolphin	200	0
Alli	199	0
SaleCycle	199	0
Roistat	198	1
vCita	197	0
Omniture Adobe Test and Target	197	0
OneAll	197	0
Eggflow	197	0
SALESmanago	195	0
MoEngage	195	0
Graduway	195	0
GoatCounter	193	0
CartFlows	191	0
Pirsch	190	0
Opinary	190	0
Stape	187	0
W3 Counter	186	0
Google Content Experiments	185	0
whos.amung.us	184	0
Amazing Counters	184	0
Intelligems	182	0
Ortto	182	0
Revolver Maps	181	0
Cedexis	181	0
Retainful	181	0
Marin Software	180	0
AutoConvert	179	0
CarGurus	177	0
HetrixTools	177	0
Google AMP Client ID	176	0
Leadoo	176	0
Monetate	175	0.44
Heatmap IT	175	0
Tolt	175	0
Retargeted	175	0
Deadline Funnel	174	0
GrowthBook	173	0
LimeSpot	172	0
Probely	172	0
Merge	168	0
Moat	168	0
GetGist	167	0
A1WebStats	167	0
Clustr Maps	165	0.01
Get Lasso	165	0
Userpilot	165	0
SyncTrack	165	0
Littledata	165	0
Statbot	162	0
AudioEye	161	0
ShinyStat	161	0
IO Technologies	160	0
OnThe IO	159	0
Gemius	159	0
Speedien	159	0
Sub2 Technologies	159	0
iovation	158	0
Fresh Relevance	158	0
HockeyStack	155	0
Cometly	154	0
VisitorTracking	153	0
Rabbit Loader	153	0.39
ABlyft	151	0
Honeybadger	150	0
UserGuiding	149	0
RealTracker	146	0
Gemius PL	146	0
SMSBump	146	0
Demandbase	145	0
Salesforce Marketing Cloud Personalisation	144	0
Wiser Notify	144	0
GA Connector	144	0
Polar Analytics	144	0
Optimizely Recommendations	143	0
Keen IO	142	0
G2 Conversion	141	0
SpyCloud	140	0
Oktopost	140	0
Monsido	139	0
BlueConic	139	0
Beacon CF	138	0
Clixtell	137	0.69
Funnelytics	136	0
Rambler	135	0
Proof	135	0
GRIN	135	0
Silktide	133	0
KISSmetrics	132	0.33
TrustPulse	132	0
Happierleads	132	0
Ackee	131	0
Realytics	131	0
ConvertFlow	130	0
Agora	129	0
Sprig	129	0
Foleon	129	0
Personizely	128	0
Wheelio	127	0
Simple Hit Counter	126	0
CrazyRocket	126	0
PriceSpider	125	0
EspoCRM	124	0
SalesLoft	124	0
Northbeam	124	0
ClickTale	124	0.31
Faqprime	123	0
eSputnik	122	0
Usabilla	122	0
Improvely	121	0
iGoDigital	120	0
Transpond	120	0
Salesforce Interaction Studio	119	0
Freespee	119	0.6
Open Tracker	119	0
Apptivo	119	0
Supercounters	118	0
Holler Box	117	0
Hitslink	115	0
Customily	115	0
Cabin	115	0
Dreamdata	113	0
StatusCake	113	0