Tag Management Usage Distribution in the Top 100k Sites

Top In Tag Management Usage Distribution in the Top 100k Sites

Technology	Websites	%
Google Tag Manager	61,083	61.08
Adobe Dynamic Tag Management	4,459	4.46
Adobe Launch	1,928	1.93
Tealium	1,547	1.55
Adobe Experience Platform Launch	784	0.78
Matomo Tag Manager	601	0.6
Signal	421	0.42
Ensighten	384	0.38
Piwik PRO	348	0.35
Yahoo Tag Manager	312	0.31
Yottaa	189	0.19
Zaraz	187	0.19
mParticle	176	0.18
Freshpaint	105	0.1
Conversant Media	49	0.05
Adobe TagManager	9	0.01
DC Storm	7	0.01
Taggstar	7	0.01
TagMan	4	0
Datalicious Supertag	4	0
OnCue	1	0
Relay42	1	0

72,907 Detections

of Tag Management in the Top 100k Sites. Last updated 18th Dec 2024.

Google Tag Manager is currently the most popular technology in this category.